Crime at ESMERALDA AVE AND HOLLADAY AVE on 06/22/2026 3:55 PM
Type: Other
Date: 06/22/2026 3:55 PM
Description: TRESPASSER. PD District: INGLESIDE. Incident #: 261732267. Disclaimer: This is from the San Francisco police calls for service. Information subject to change.
Address: ESMERALDA AVE AND HOLLADAY AVE, San Francisco, CA
Google Streetview Disclaimer: This is a Google Maps Street View of the approximate area where the crime occurred. It is not necessarily the exact address view of the crime.
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Area Missing Persons
Name
Heather BloomMissing Age
28Est. Current Age
48Last Seen
Berkeley, CA on 10/01/2005Physical Description
Race: White Ethnicity: Gender: Female Hair: Brown Eyes: Blue Height: 5'0" Weight: 160 lbsCase Number
09030196Area Cold Cases
Name
Lisa WilliamsAge
21Cause of Death
MurderInfo
On february 1, 2004, at about 3:00 a.M., the above victims, maria (mother) and carmen (daughter) hernandez, were walking from their home in newark to maria's place of business. While walking on thornton ave in fremont, an unknown suspect began following behind the victims. The eventually began to chase the victims and caught up to them near the intersection of alameda dr and contra costa ave. The suspect bludgeoned both victims to death with a large tree branch. The branch was likely a weapon of opportunity and was possibly available due to the trees in the neighborhood being recently pruned and cut down. The suspect was seen throwing the murder weapon on top of the victims and he was last seen running northbound on contra costa ave.Agency
San Francisco Police Department